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Real Estate Agent Signs: A Complete Marketing Kit Guide

Tomas Amaya

October 31, 2026Updated November 3, 20267 min read

A real estate sign kit on a wooden table: open house and for sale yard signs, an A frame sidewalk sign, business cards and postcards.

What Belongs in a Real Estate Agent Sign Kit?

A 24" x 18" Real Estate Yard Sign + H-Stake is $59.99. 2 signs are $94.99, which is about $47.50 a sign. Artwork prep is $14.99 per item. Printed in the USA the next business day and shipped nationwide, flat $10 shipping to any US address. Add an A-frame, directional signs, business cards and postcards to finish the kit.

A complete agent kit has a listing sign for the property, an open house set for weekends, and printed pieces that carry your name off the lawn: business cards, postcards or door hangers, and a car magnet. Each piece does one job, and every piece shows the same name, brokerage and phone number.

Build the kit around the listing sign, because that is the piece buyers photograph from the street. Everything else points back to it or to you.

Piece, size and job Starting price Production
For sale sign with H-stake, 24 x 18 in coroplast: listing sign, light and quick $59.99 with the stake Next business day
Frame and sign, 24 x 18 in in a steel frame: listing sign with rider slot from $59.99, sign alone Next business day
Post and sign, 24 x 18 in to 36 x 48 in: the most finished listing sign from $194.99, sign alone Next business day
Open house A-frame, 24 x 18 in: property sign on open house days from $59.99, sign alone Next business day
Directional sign, 12 x 18 in coroplast: arrows at each turn $64.99 Next business day
Business cards, 3.5 x 2 in, 16 pt: hand to every visitor $53.49 for 50 48 hours
Postcards, 4 x 6 in, 16 pt: just listed, just sold $74.89 for 100 48 hours
Car magnet, 18 x 12 in, 30 mil: your name on every drive $64.19 48 hours

Prices marked sign alone are replacement faces for hardware you already own. The product pages open on the complete sets, with the frame, the post or the A-frame included.

A Main Street Realty open house coroplast sign on a wire H-stake in the front yard of a house with a red door

Which Listing Sign Should You Choose?

Choose the H-stake sign for speed and low cost, the frame sign when you want a rider slot, and the post sign when the listing calls for the most finished look. All three print the next business day after proof approval.

The H-stake sign is a 24 x 18 inch coroplast sign on a 10 x 30 inch steel H-stake. It goes into a lawn in seconds and suits most listings, rentals and land.

The frame sign drops a double sided 24 x 18 inch coroplast sign into a powder coated steel frame. A Real Estate Frame and Sign is $139.99. Artwork prep is $14.99 per item. Printed in the USA the next business day and shipped nationwide, flat $10 shipping to any US address. The frame holds a rider on top for Coming Soon, Pending or Sold. The frame alone is $124.99 if you want spares.

The post sign hangs a double sided aluminum sign from a PVC post and arm with a ground stake. A 24" x 18" Real Estate Post and Sign is $399.99. Artwork prep is $14.99 per item. Printed in the USA the next business day and shipped nationwide, flat $10 shipping to any US address. Sign sizes run from 24 x 18 inches to 36 x 48 inches, and a rider option is on the same page.

Picture an agent, Rachel Kim with Cedar Lane Realty. She uses H-stake signs on rentals and lots, a frame sign on most homes, and a post sign on her highest priced listings. One brand, three price points, and the right sign on each property.

A white real estate post with a Hometown Realty Group for sale sign and a red SOLD rider in front of a brick house

What Do You Need for Open Houses?

For open houses you need one property sign at the curb, 12 x 18 inch directional arrows at every turn from the main road, and a rider with the day and time. The real estate A-frame covers the curb: A 24" x 18" Real Estate A-Frame is $119.99. Artwork prep is $14.99 per item. Printed in the USA the next business day and shipped nationwide, flat $10 shipping to any US address.

Keep the directional signs evergreen. Open House, an arrow and your brokerage name works every weekend. Dates go on the rider so nothing goes stale. Our spring open house checklist lays out a trunk kit you can reuse all season.

Which Printed Pieces Support the Listing?

Business cards, postcards and door hangers carry the listing to people who are not standing in the yard. Each one has a different job.

Business cards go to every open house visitor and every neighbor you meet. Standard 16 point cards start at $53.49 for 50, double sided, in 48 hours. Postcards announce Just Listed and Just Sold to the surrounding streets and start at $74.89 for 100. Door hangers reach the same streets by hand and start at $246.09 for 250.

Pick postcards when you want the mail carrier to do the walking. Pick door hangers when you or a helper walk the street anyway, for example the morning of an open house. Our just listed postcard guide covers what to put on the card.

Should Vehicle Branding Be Part of Your Agent Kit?

A car magnet belongs in the kit for any agent who drives a personal car to showings. An 18 x 12 inch vehicle magnet is $64.19, printed in 48 hours, and it comes off before a family trip or a client ride where you want the car plain.

Door decals stay on and suit a dedicated work vehicle. The choice depends on your schedule more than your budget, and we compare both in realtor car magnets vs door decals.

What Information Should Match Across Every Piece?

Your name, brokerage, phone number and website should match character for character on every sign, card, postcard and magnet. A buyer who sees your yard sign and later finds your postcard should know at once it is the same agent.

Detail Listing sign Directional sign Business card Postcard Car magnet
Agent name Yes Optional Yes Yes Yes
Brokerage name and logo Yes Yes Yes Yes Yes
Phone number Yes, large No Yes Yes Yes, large
Website or QR code Optional No Yes Yes Optional
Listing details Rider only No No Yes No

Your brokerage and your state licensing rules decide what must appear on advertising, such as the brokerage name or a license number. Check those rules with your managing broker before you approve the first proof, then use the same approved layout across the kit.

How Do You Keep the Kit Useful Between Listings?

Keep hardware and evergreen panels, and replace only what changes. Frames, posts and A-frames last through many listings. Faces and riders change when a status, a phone number or a brokerage changes.

  1. Store signs flat and dry. Coroplast and aluminum faces scuff when they rub together in a trunk. A cardboard sleeve between faces helps.
  2. Order spare riders. Coming Soon, Pending, Sold and open house times cover most of a listing's life.
  3. Reorder faces, not hardware. The frame and post pages both sell the sign alone.
  4. Keep the approved files. Reordering the same layout is faster when you can point to the last proof.

How Do You Order the Complete Kit?

Start with the listing sign that fits your market: the sign and H-stake, the frame and sign or the post and sign. Add the open house A-frame and directional signs, then cards, postcards and a magnet. Each item gets a free digital proof, and production starts when you approve it.

If your logo exists only as a photo, a PDF or a Canva file, AI image to print makes it print ready for $14.99 per item. Design it for me builds the layout from scratch for $29.99 with two revisions, free on an item of $499 or more. Everything ships for a flat $10 per product to any US address. The whole lineup is on the real estate signs page.

Frequently Asked Questions

An agent needs a listing sign for each property, an open house A-frame, 12 x 18 inch directional signs at $64.99 each, and riders for status and times. Business cards, postcards and a car magnet carry the same name and phone number off the lawn.

A 24" x 18" Real Estate Post and Sign is $399.99. Artwork prep is $14.99 per item. Printed in the USA the next business day and shipped nationwide, flat $10 shipping to any US address. A replacement sign alone for that post starts at $194.99, and the post by itself is $344.99.

An H-stake sign is a coroplast sign on a wire stake, the lightest and lowest cost. A frame sign drops a double sided coroplast sign into a steel frame with a rider slot. A post sign hangs a double sided aluminum sign from a PVC post and arm, the most finished look for a listing.

Yes. The frame sign page sells the sign alone from $59.99, and the post sign page sells a replacement sign from $194.99. Keep the hardware and order new faces when your brokerage or phone number changes.

Real estate signs, frames, posts and A-frames print or ship the next business day after proof approval. Business cards and postcards print in 48 hours. Shipping is a flat $10 per product to any US address, with transit time after production.

Standard 16 point cardstock cards start at $53.49 for 50, double sided, printed in 48 hours. Match the name, photo, phone and brokerage exactly to your listing signs.