Real Estate Signs

What Agents Actually Order

The Sign Is the Listing's Front Door

A listing sign is the one piece of marketing that works every hour of the day from the front lawn, and for a lot of buyers it is the first impression of the property and of you. Inline Graphics prints real estate signs on 4mm coroplast, UV printed so the color survives a full summer of direct sun, in the two orientations agents actually use: the 18x24 panel hung portrait, and the same panel hung landscape as a 24x18. One sign is $53.49 single sided and $64.19 double sided, and five signs are $106.99 and $133, which works out to about $26.60 a sign for a double sided set.

Double sided is the default worth paying for. A corner lot, a cul de sac, or any street where cars approach from both directions gives you two chances to be read and only one of them works on a single sided panel. The step from one side to two is $10.70 on a single 18x24 sign, which is less than the cost of driving back to reposition it.

Frames or stakes is the other decision, and it is mostly about how long the sign stands and how hard the ground is. A wire H-stake slides straight into the flutes of the coroplast, and one comes with every sign at no extra charge. The heavy duty grade is the upgrade to pick for the hard, rocky ground a lot of yards have. If your brokerage runs steel post frames, we print the panel to whatever opening the frame takes on the any size coroplast product, priced from $5.92 per square foot single sided, and the 24x18 panel that fits most standard frames is quoted outright at $53.49 single sided and $64.19 double sided.

Riders are the cheapest way to keep a sign current. A rider is the narrow strip that hangs under the main panel and says Under Contract, Open House Sunday, Price Reduced, or Pool. They print on the same coroplast at any size you enter, so a set of four riders ordered once covers a listing from launch to close without reprinting the expensive panel. Order them with the listing sign and everything ships together on one flat $10 shipping line.

For a team, the thing that saves the most money is not the price per sign, it is the template. Send your brokerage brand standards once and we hold the layout, so every agent on the roster orders the same logo placement, the same red, the same type sizes, and the same rider geometry. Reorders then happen at pack pricing instead of one at a time: the 18x24 sign and stake packs run from $139.09 for 10 signs to $1,080.69 for 100, double sided with one wire H-stake per sign already included, which is about $10.81 a staked sign at the top of the ladder. Production is the next business day once you approve the free digital proof.