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Double Sided Flags: 14 ft Kits, Mirror Back or Two Prints

Tomas Amaya

September 7, 2026Updated October 9, 20268 min read

A row of custom printed feather flags standing in front of a showroom entrance

Should a Feather Flag Be Single Sided or Double Sided?

Pay for a double sided feather flag only when people will see both faces. A 14 ft single sided kit is $224.69 and shows a mirror image on the back. The same 14 ft kit double sided is $353.09 and reads correctly from either direction.

The flag most storefronts mean is the angled feather: a pole that curves forward, cloth that stays partly open, and a silhouette that moves. Teardrop, rectangle and pole flags are different products. This guide prices the feather angled flag only, because the choice that moves the money is whether the back has to be readable.

The page opens on a single sided print through, at the 14 ft height, with the ground stake. Double sided is the upgrade at every height. It is not a taller pole and it is not a different fabric. Both faces are still full color dye sublimation on 4 oz flag polyester.

Height Single sided, print through Double sided What the second face adds
9 ft $203.29 $320.99 $117.70
10.5 ft $213.99 $342.39 $128.40
14 ft $224.69 $353.09 $128.40
18 ft $267.49 $417.29 $149.80

Each price is the flag, the fiberglass and aluminum pole, the ground stake and a standard carry bag. Choose 14 ft when you want the size the page opens on and the flag needs to be tall enough for a lot. The other three heights are on the same table so the second face has a price at the size you actually need. Graphic dimensions, pole sections and the base that belongs on grass or pavement are in the size guide, not repeated here.

A custom printed feather flag on a cross base in front of a storefront

What Print Through Actually Looks Like

Single sided is one layer. The ink goes through the polyester, so the back shows the same design in reverse. A word reads backward. A logo that is not symmetrical reads backward. A phone number reads backward.

A mirrored back is enough when only the front faces traffic. A flag set in front of a building, with the readable face toward the street, puts the mirror toward the wall. The people on the sidewalk are looking at the front.

Double sided is the upgrade when the flag sits between two directions: a corner, a median, a festival path people walk all the way around. The second face reads correctly. On the 14 ft kit, that upgrade is the difference between $224.69 and $353.09. At 9 ft it is $117.70 more. At 10.5 ft it is $128.40 more. At 18 ft it is $149.80 more. You are paying for a face that can be read, not for a brighter front.

If you are unsure, stand where the second stream of people will be. If that spot sees the back, and those people are part of the audience, order double sided. If that spot is the building, the hedge or the staff parking, single sided is the kit.

How Should the Art Work on One Face or Two?

Design the front as if it is the only face, because on a single sided flag it is the only face that reads.

One name. One number or one offer. Put them in the upper part of the cloth. The flag is narrow, about two feet of print width on three of the four heights, and 28 inches on the 14 ft. A paragraph will not resolve from the curb. A symmetrical mark survives a mirror better than a word does, but do not count on the mirror as a second ad. It is the same art, reversed.

On a double sided flag, both directions get that same simple front. You do not get two different messages, one per side, on this product. You get the design reading correctly each way. If the Saturday special and the weekday hours are different sentences, they still have to share one layout, or you are into a second flag.

You see a free proof before anything prints. On a single sided order, look at the note that the back is reversed, and confirm you meant that. On a double sided order, confirm the phone number is the largest text, because you are paying for people to read it from both ways.

Flag only is a replacement cloth for a pole set you already own. It ships without the pole, the spike or the bag. If the hardware is single sided and you now need both faces, the new cloth has to be the double sided graphic. The old pole does not change the print.

Where Double Sided Earns the Upgrade

Use the floor plan, not a guess about looking premium.

A storefront flag that faces one road, with the door behind it, is single sided. Grand opening traffic comes from the street. The mirror faces the glass.

A car lot that lines the frontage in one direction is the same choice, repeated. Each flag faces the road. Double sided on every pole is a row of backs nobody asked to read.

A corner where two streets meet is double sided. So is a festival aisle, a market row people walk both ways, and a restaurant driveway that enters from one side and exits the other. The second face is the $117.70 to $149.80 on the table. It earns that when both streams include the people you want to reach.

Indoors, a lobby or a show floor often has people walking around the pole. That is a double sided job even though there is no road. The flag itself does not change for indoor use. The base does, which is the next section.

Indoor or Outdoor Is a Base Question

The printed flag does not change when you move it inside. The base does.

The ground stake in the kit drives into grass. The 14 ft single sided kit with that stake is $224.69. On pavement, order a cross base. A square base, or a cross base with a water bag, is the heavier choice when wind gets a run. The square base is a 22 lb steel plate. The water bag is a fillable ring on the cross base. A cross base plus the ground stake is the set when one flag spends Saturday on a lawn and Monday on a tile floor.

Buy the base for the worst surface you will stand it on. A flag that tips does it because the base was light, not because the polyester failed, and not because you chose single sided. The graphic choice and the base choice are separate lines on the same page.

Every flag and pole kit includes a standard soft carry bag. A heavy duty hard case is the upgrade when the pole set is in and out of a vehicle all season.

What We See People Buy Wrong

  • Double sided on a flag that faces one direction of traffic. The extra $117.70 to $149.80 is a face that looks at the building.
  • Single sided on a corner, then a surprise when the crowd walks up to a mirrored phone number.
  • A phone number set small, then double sided so both directions fail to read it. The second face does not enlarge the type.
  • A ground stake on concrete, because it came in the box. The stake is for grass.
  • A teardrop or a rectangle ordered from this page. Those shapes are different products. This price table is the angled feather only.
  • Flag only ordered as a first flag. There is no pole in that box. First flags are the flag and pole kit.

What the Flag Is For

The angled feather is the storefront and event flag. A listing direction at an open house, a grand opening on the sidewalk, a row along a car lot, a festival booth, and a restaurant that wants the drive-by to see the name are the jobs on the product page. In every one of those, the question is the same: will people see one face, or will they walk around the pole? The height and the base still matter, and they are chosen on the size guide. This page is only the face.

A standard soft carry bag comes with the flag and pole kit, so the pole sections travel with the cloth. The polyester is the everyday outdoor flag. Take it down when the wind is more than the base was chosen for. A tip-over is a base problem, which is why the stake, the cross base and the square plate are separate choices from single sided and double sided.

Ordering

Send the art, keep the readable line in the upper part of the panel, and wait for the free proof. Next day production starts after you approve it. Shipping is a flat $10.

If the flag has to be up for a date you cannot move, put that date in the order notes before you approve, so the proof is not still open when the ship window has already closed.

The flag is printed in the USA. Choose the face on feather angled flags.

Know which face you need? Get started now.

Frequently Asked Questions

Single sided is a print through on one layer of 4 oz polyester. The design shows on the back, reversed, like a word held up to a window. Double sided is built so the flag reads correctly from either direction. On a 14 ft flag and pole kit the prices are $224.69 single sided and $353.09 double sided.

The kits are $203.29 and $320.99 at 9 ft, $213.99 and $342.39 at 10.5 ft, $224.69 and $353.09 at 14 ft, and $267.49 and $417.29 at 18 ft. The first number is single sided. The second is double sided. The second face adds $117.70 at 9 ft, $128.40 at 10.5 ft, $128.40 at 14 ft, and $149.80 at 18 ft. Each price includes the pole, the ground stake and a carry bag.

When only the front faces traffic. A flag facing the street, with the building behind it, does not need a second readable face. A mirrored back is enough in that setup. A corner lot, two lanes going opposite ways, or a festival where people walk around the flag is when the second face earns the upgrade.

No. It changes the base. The ground stake in the kit is for grass. The 14 ft single sided kit with that stake is $224.69. On pavement, order a cross base. A square base, or a cross base with a water bag, is the heavier choice when wind gets a run. Those bases are separate hardware on the same page.

Next day production after you approve the free proof. Add shipping. The order ships for a flat $10.

Those are different products, with different heights and different prices. This guide prices the angled feather flag only, which is the swooper with the angled bottom cut. If the message is a long menu that needs a flat rectangle of cloth, do not force it onto a feather. Order the shape that matches the message.